Big Blue was started as a pop up store in a flea market, around 1986. Philip and James needed to get out of a corporate environment and quick, and Big Blue was their escape. Because of economic sanction at the time fabrics were limited so they started printing their own fabrics on SA made cottons using local craft techniques. Soon South African artists, printmakers, crafters became involved as well.
They opened their first shop in Centurion just a little over a decade ago and now have 21 stores! The philosophy is that Shopping is an experience, so the stores are all uniquely decorated, with Vintage and collections of South African memorabilia.
Big Blue also offers select clothing ranges and almost all the gift ranges as wholesale. They are environmentally and socially conscious and bring this consciousness into everything they do. They recycle fabrics where possible, use crafting groups like Hillcrest aids project, Diepsloot Crafters, Ilithuba, and Topsi Foundation. They use renewable bead jewelry from Mozambique, in support of a drug rehabilitation project. Newer shops have energy efficient lighting; timers for electrical appliances and air-conditioners.
Big Blue is an inspired brand that allows for individuality, randomness and quirkiness and is most definitely a Proudly South African Company!
You will find Big Blue in the Old Post Office building on the Main Road which is part of the Fisherman’s World Development.